The latest Kia Sportage sets new standards with inspiring SUV design.

Images of the all-new vehicle show that both interior and exterior have been created with inspiration in mind.

The exterior moves the Sportage identity into the next generation with tense, crisp lines that ripple along the refined body and clean, muscular surfaces coupled with intricate graphics to impart an assertive road presence.

The front of the all-new Sportage creates a design statement from an elongated black Tiger Nose grille to the boomerang-shaped daytime running lamps and onto the distinctive head lights.

The side profile stays true to its sports utility DNA, with taut lines cutting across pure, clean body surfaces. And, in a first for the Sportage range, a black roof – a different colour paint option to the vehicle’s body – is now available.

At the rear, the design language is equally as strong with the new Sportage maintaining its strong road presence with its powerful broad shoulders and sharp lighting constructions. The car’s interior offers intuitive and innovative technology, to create a driver-orientated space that is truly state-of-the-art.

A sculpted, integrated, curved display with a slim crush touchscreen pad and finely detailed air vents form the nucleus of the cabin. The easy-to-use touchscreen pad, along with the advanced integrated controller, acts as the nerve centre for driver and passenger connectivity, functionality and usability needs.

Finished with a high-end gloss, the driver and passenger console provides storage, operating system configuration, cupholders and soft-touch switches, the latter sitting on a raised profile alongside the shift-by-wire transmission dial. And, of course, the highest quality materials have been used throughout. The all-new Sportage is due for market launch later this year. ✤