The General Manager of Al Haddad Motors talks team cohesion and flying cars.

How long have you been with Al Haddad Motors and what would you say have been the group’s most noteworthy achievements during that time?

I started my journey as the General Manager of Al Haddad Motors in January 2018. During my time at Al Haddad Motors, we have seen several noteworthy achievements with regional and worldwide awards and recognitions including winning the second place in the Mercedes-Benz General Distributor Awards 2019. However, the most notable achievement is how the Al Haddad Motors company, management and employees have handled and adapted to the trials and tribulations of the COVID-19 pandemic on the business. The uncertainty and difficulty of the situation was met head-on by the team, with a determined collective outlook to persevere through the pandemic without having to make drastic sacrifices on staffing levels and salary cuts etcetera, we worked together to protect not only the business revenue streams, but to protect job security for all our work colleagues from all areas of the business.

We understand Al Haddad is looking towards expansion of its brand representation. Please tell us what the future holds for the dealership?

Unlike most business that decreased their business operations during the pandemic, Al Haddad Motors has continued with its five-year plan to expand its operations. In addition to being the sole authorised dealer of Mercedes-Benz in the Kingdom of Bahrain, Al Haddad Motors has acquired the franchise of the world’s leading international rental/leasing company, Avis. The company has also recently become the first ever franchisee of Topaz Premium Detailing, one of Europe’s leading car detailing companies. There are a few more expansions Al Haddad Motors has planned that will be announced before the end of 2021, so watch this space!

Your team has won multiple awards over the past few years. To what to do you attribute this level of cohesion and achievement?

At Al Haddad Motors, our top priority is our people, we believe in developing our people to allow them to achieve the very best, it is our people who look after our customers across all areas of the business, no one revenue stream is more important than another. This philosophy has led to numerous customer satisfaction awards for both Customer Services and Sales areas alike. We were able to achieve these numerous awards through the Al Haddad Motors team’s dedication, determination and cooperation. We strive to make further improvements in the future to help us obtain the Al Haddad Motors vision in becoming the leader in the automotive industry in Bahrain as well as the leading Mercedes-Benz general distributor in the region.

On a more personal note, what do you like to do when you are not working?

Generally, I like to spend time cooking or enjoying some of the Island’s many restaurants and, as a consequence of this, the rest of my spare time is taken up training on my road bike, running and swimming; I think really, I am still kidding myself as to the success levels of the latter!

And, if you could own any car in the world (Mercedes-Benz or otherwise) what would it be and why?

I am holding out for one of the Premium Fly-Drive mobility solutions coming soon…✤