Dalya Abdulla
Marketing Manager, Euro Motors Ferrari Bahrain

You’ve been with Ferrari Bahrain for over two years. What’s been the most rewarding part of your role so far?
There’s something truly special about connecting people who share the same passion and watching them come together through events, drives and celebrations. Every day, I’m surrounded by Ferraris – whether in the showroom, on display or in the service centre – and that never loses its magic. Every Ferrari is unique and tells a story of heritage and innovation, and having the opportunity to translate that into experiences for our clients is incredibly rewarding.

What’s one principle or mindset that has guided you throughout your career, especially as a marketing professional?
What guides me most is consistency, coupled with a drive to always outdo yesterday’s success. Luxury marketing, for me, is about delivering an exceptional standard every single time – but it’s also about asking: “How can I do this better?” I believe excellence is never accidental; it comes from passion, consistency and the determination to examine every detail, no matter how small.

What are your three favourite apps that you can’t live without, and why?
Instagram, YouTube and CapCut are my go-to apps because, at heart, I’m a very visual person. I’m constantly drawn to images, videos and creative storytelling, and these platforms allow me to explore that side of myself. They inspire my work and keep me connected, but I also believe in balance. In my free time, I make a conscious choice to step away from screens. Painting, baking or simply being present give me the creative release I need offline, and that balance keeps both my passion and imagination alive.