MAKING NEW WAVES

Radio Bahrain 96.5 has launched a new corporate identity and introduced new shows and presenters.

Radio Bahrain 96.5 has revealed its new corporate brand identity as part of its development strategy.

The new logo draws from the station’s vintage identity as Bahrain’s first English language radio station, highlighting its ongoing evolution and commitment to creativity, innovation and contemporary aesthetics.

The new slogan, ‘Alive With Music’, communicates the station’s unique approach in providing music and entertainment that is alive with originality and personality and further connects and entertains its audiences in Bahrain and the Eastern Province of Saudi Arabia.

“We’re delighted with the new corporate identity which reflects Radio Bahrain Company’s ambitious development plans and supports our efforts to steer the station through the evolving and expanding landscape of modern broadcast radio,” said Khalid Mohammed Mattar, Chairman of the Board of Directors of Radio Bahrain Company.

Radio Bahrain Company’s CEO, Omar Khalifa Shaheen, added: “Radio Bahrain is an institution within our community, loved by all. It is an absolute honour to be spearheading this project into the future. We have many exciting plans ahead, stay tuned!”

The station has been augmented with the recent introduction of new shows with new presenters at the helm. ‘The Big Breakfast’, aired during the week from 6am to 10am, is hosted by Ben Weston, an experienced radio presenter who joins Radio Bahrain from the UK and has been a regular on some of the country’s biggest radio stations since 1995.

The station’s very own and much-loved Bahraini host Noor Nooruddin has also introduced her new mid-morning show ‘Mellow Submarine’ which airs every weekday from 10am to 2pm.

Dave Cleary, a senior broadcast professional, with more than 24 years of experience from the UK and the UAE, has also recently joined the station. A two-time award winner in 2014 and 2016, winning ‘Best Radio DJ’ at the People’s Choice Awards in the UAE, Dave currently hosts ‘Loud & Cleary at Drive’ for Radio Bahrain 96.5, from Sunday to Thursday from 2pm to 6pm.

Radio Bahrain 96.5 began broadcasting in 1977 and has become the most prized and listened-to English language radio station on the island and within the Eastern Province of Saudi Arabia, reaching an audience of 6.5 million listeners in the region.

The radio station is operated and managed by the Radio Bahrain Company, a wholly owned subsidiary of Bahrain Mumtalakat Holding Company.