Škoda launches special Kushaq Monte Carlo trim for regional market.

Leading Czech automobile manufacturer, Škoda, has announced the launch of the distinct Kushaq Monte Carlo trim for the Middle East market – the latest addition to its compact SUV model Kushaq. Having set up a dedicated regional head office in Dubai, Škoda is heightening its focus in the Middle East. The new model is set to go on sale in Bahrain, the UAE, Kuwait and Qatar in early 2024.

This new motorsport-inspired compact SUV will sit atop the brand’s Kushaq range and is set to appeal to younger buyers who are looking for an affordable SUV with a sporty style. The Monte Carlo designation has appeared on Škoda cars for 86 years, having been introduced to celebrate the company’s success and passion for motorsport at the prestigious Monte Carlo Rally in 1936.

Adding a greater sense of individuality and sportiness, the new variant features numerous exclusive style tweaks compared to the other trim levels, including new 17-inch, dual-tone Vega alloy wheels with silver callipers, Monte Carlo badging on the side fender garnishes and scuff plates, as well as a radiator grille, front and rear diffusers and door mirror casings in glossy black.

On the inside, the stylish cabin centres around a free-standing, touchscreen infotainment system. While numerous bespoke style points, such as the dual-tone design elements in red and black and soft-touch materials, adorn the surrounding surfaces.

Additionally, the Monte Carlo offers all the features found on other Kushaq models, including a six-speaker sound system, smartphone connectivity and charging options, as well as a new Virtual Cockpit with a red theme.

Powering the Kushaq is a versatile and efficient 1.0 Turbo engine that develops a robust 85kW (114hp). The torque is multiplied using a modern, quick-shifting six-speed automatic transmission and then transferred to the road using a lightweight front-wheel drive configuration.

Lukáš Honzák, Managing Director of Škoda Middle East, said: “The Middle East is an ideal market for the Škoda brand; our models seamlessly align with the region’s car buyers’ demands, providing European quality, ingenious clever features and outstanding value for money.

“The Kushaq line, in particular, is forging new pathways for brand expansion in the market, targeting young, aspirational individuals – the everyday explorers – who want to distinguish themselves and genuinely grasp the value proposition that Škoda offers.” ✤

GO: VISIT WWW.SKODA-AUTO-BAHRAIN.COM FOR MORE INFORMATION.